reality-of-vr-and-ar-VISUAL-CAPITALIST-aa8c00154e9b07581803b47c020d7797f40386ef

The Players in Virtual and Augmented Reality

| On February 25, 2016

Courtesy of: Visual Capitalist

Virtual reality has been exiled to the dreaded trough of disillusionment for years, but it is finally on the path to escape. Products such as Oculus Rift and the HTC Vive are continuously wowing both users and investors, and these technologies will clearly play a significant role in the future of movies and gaming.

Despite this emergence, it is another related technology that has shown even more potential. The market for augmented reality will be worth 3x as much as the market for virtual reality in the coming years, according to a recently updated estimate from AR/VR advisory firm Digi-Capital.

What’s the difference between the two?

Virtual reality offers a closed and fully immersive experience for users inside a virtual world.

Augmented reality offers an open and partly immersive experience that makes virtual elements visible in the…


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